Solar Demographics Trends and Analysis

Berkeley Lab tracks and analyzes solar-adopter demographic characteristics. A central element of this work is a tracking report describing income and other socio-economic trends of residential solar adopters over time and across geographies. The report is based on household-level income and other demographic data for residential solar adopters across the United States, and is intended to serve as a foundational reference document for policy-makers, industry stakeholders, and other researchers interested in demographic trends among residential solar adopters. The report is published with an accompanying interactive data visualization tool that allows users to further explore the underlying data.


In addition to the tracking report, Berkeley Lab also conducts targeted topical analyses on issues related to solar energy access and equity and provides direct analytical support to organizations working on those issues. Requests for analytical support may be submitted through this online form.

The authors will host a webinar highlighting key findings from this study on March 17th at 12:00 pm Pacific / 3:00 pm Eastern. Register for the webinar here






Solar Demographics Trends and Analysis

Signup for our Mailing List